Monday, January 17, 2011

What is Marketing?!

   The first video discusses the usual and most simple definition of marketing in my mind. He discusses market principles, standard definitions, and brings up common ideas about marketing. I thought his approach on answering what marketing was very helpful and actually pretty interesting. Mostly though, this video was made with his specific ideas and biased opinions.
   The second video is filled with marketing ideas, definitions, models, and principles. It was very clear throughout the video that this video was made to inform a person who knew nothing about marketing. The video is filled with quotes from various peoples and sources. It also  does an excellent job in discussing the differences between selling and marketing, as well as other basic terminology.
   The third video discusses what happens in marketing behind closed doors from the point of view of a brand or company and what must they do to insure a successful customer base. There are many great references and principles to marketing in the video and it's very informative to the average person. I found that this video would be better understood from a person with some kind of marketing in their background.
   In the final video, I could not help but notice that he was an exact replica of Steve Jobs from Apple. I loved the way he portrayed his ideas and thoughts upon marketing. He made it very enjoyable to listen to and watch. The slide show presented was tastefully done and quite amusing as well. He stresses the importance of being original and creating something new to pull interest in a product or an idea. I thought this video was enjoyable and very educational.

No comments:

Post a Comment